Cookie Information

On this page you will find out which cookies and similar technologies we use on Heartwalker – and why. We clearly differentiate between technically necessary cookies, functional campaign identifiers, as well as marketing cookies, which are only set after your consent.

1. What are cookies?

Cookies are small text files that are stored in the browser to enable certain functions or to retain settings across a session. Some cookies are strictly necessary, while others serve statistical or marketing purposes.

2. Technically necessary cookies (no consent required)

These cookies are strictly required for the use of our website and are set in accordance with § 25 (2) No. 2 TTDSG without active consent.

  • Name: PHPSESSID
    Purpose: Management of the current session, login status.
    Storage duration: Until the browser is closed.
  • Name: initial_referrer
    Purpose: Technically necessary recording of the original referring page.
    Storage duration: Session-based.
  • Name: solid_p
    Purpose: Detection of related sessions (functional, non-personal).
    Storage duration: Session/short term.

3. Functional campaign identifiers (no consent required)

If you arrive on our website via an advertisement or if a conversion takes place, we set purely functional first-party cookies to enable technical campaign attribution.

  • solid_clid – click ID from campaigns (pseudonymous)
  • solid_c – technical campaign identifier
  • solid_fbp – pseudonymous Meta click attribution (1st party)
  • solid_fbc – technical assignment of an fbclid
  • solid_referrer – original referrer

These cookies serve exclusively the technical functionality and not the creation of user profiles.

4. Marketing cookies (only with consent)

Only after your consent in the consent banner will cookies be set that are required for marketing purposes or conversion tracking.

  • _fbp – Facebook/Meta conversion tracking
  • _ga / _ga_XXXXXX – Google Analytics (reduced mode, optional)
  • _gcl_au – Google Ads conversion attribution

These cookies are only set if you click “Accept all” in the banner. You can change your decision at any time via the consent banner.

5. Legal basis

Cookies not requiring consent: § 25 (2) No. 2 TTDSG, Art. 6 (1) lit. f GDPR.

Cookies requiring consent: § 25 (1) TTDSG, Art. 6 (1) lit. a GDPR.

6. Managing and withdrawing your consent

You can change or withdraw your cookie settings at any time via the consent banner. Most browsers also offer options to block or automatically delete cookies.

7. Further information

Detailed information on how we handle personal data can be found in our Privacy Policy.

If you have any questions regarding data protection, you can contact our Data Protection Officer at any time:
Dr. Erik Neitzel, certified Data Protection Officer (SGS TÜV).

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